Privacy Policy

Introduction

Tuff Truck Bodies (“Tuff Truck,” “we,” “our,” or “us”) is committed to protecting the privacy of our customers, dealers, and website visitors. This Privacy Policy outlines how we collect, use, and safeguard personal information provided through our website, https://tufftruckbodies.com/.

By using our website, you agree to the practices described in this policy.

Information We Collect

Visitors may browse our website without submitting personal information. However, when requesting a quote, downloading product materials, or contacting our team, we may collect:

• Name, email address, phone number, and company name
• Business or fleet information
• Location and service area
• Type of truck body or equipment needed
• Vehicle specifications and upfit requirements
• Project timelines and operational needs
• Uploaded files, specifications, or notes
• Communication preferences

This information helps us design and recommend solutions tailored to your needs.

Information Collected Automatically

Web Server Logs

• IP address
• Browser and device information
• Pages visited
• Time spent on site and navigation behavior

This data helps improve the website experience.

Cookies & Tracking Technologies

We use cookies, pixels, and similar tracking technologies to:

• Improve site performance and usability
• Understand user behavior
• Deliver relevant advertising
• Measure marketing effectiveness

These may include tools from Google Analytics, Google Ads, and Meta Platforms.

Consent & Data Controls (GA4 Alignment)

• Analytics data may be collected in full, limited, or anonymized formats
• Advertising tracking may be enabled or restricted
• Features may vary depending on consent

You can update preferences via browser settings or site controls.

How We Use Your Information

• Respond to quote requests and inquiries
• Design and recommend solutions
• Communicate about orders and timelines
• Provide dealer support
• Improve products and services
• Send marketing communications (with opt-out)
• Deliver relevant ads

Commercial & Product-Specific Use of Information

• Evaluate job requirements
• Design custom truck bodies
• Determine load capacity and durability
• Coordinate with teams and partners
• Prepare quotes and timelines

Tuff Truck Bodies specializes in lightweight, corrosion-resistant aluminum bodies designed for durability and efficiency.

Lead Tracking, Attribution & Marketing Analytics

• Track website activity and campaigns
• Measure conversions (forms, downloads)
• Connect interactions with CRM data

This may include Google Ads, Meta, and remarketing tools.

We do not sell personal information.

Remarketing & Interest-Based Advertising

You may see ads after visiting our site due to cookies or pixels tracking activity.

You can control ad personalization through your device or platform settings.

Data Retention

• Business operations and quoting history
• Customer and dealer relationships
• Warranty and service records
• Marketing analysis

You may request deletion of your data at any time.

Sharing of Information

We do not sell personal data. We may share information with:

• Service providers (marketing, analytics, CRM)
• Dealers or partners fulfilling requests
• Internal teams
• Legal authorities when required

Data Security

We use industry-standard safeguards including encryption and secure storage.

Your Rights & Choices

• Request access to your data
• Request corrections
• Request deletion
• Opt out of marketing

Children’s Privacy

Our website is not intended for individuals under 13.

Third-Party Links

We are not responsible for third-party privacy practices.

GDPR & Data Protection Compliance

We aim to comply with applicable data protection regulations.

Updates to This Policy

We may update this policy periodically. Updates will include a revised effective date.

Contact Us

Tuff Truck Bodies
550 60th Ave SW
Cedar Rapids, IA 52404
Phone: 319-456-4492
Email: sales@tufftruckbodies.com